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MailChimp is a productivity app that help you to easily manage and build email lists using automated processes.  You can use MailChimp to build email and newsletter templates that save time when setting up marketing campaigns. Additionally, the built-in analytics and performance reports help you to optimize your campaigns and send customers email messages that are relevant to their specific interests.
Email marketing is a fundamental aspect of small biz management. The ShoutOut mobile app brings you the powerful features of Wix’s email marketing tool, available wherever you go. Design beautiful and content-rich newsletters and distribute them to your contact list straight from your mobile device. Need a hand coming up with excellent ideas for content? Check out these great suggestions for newsletter topics.
This project management and collaboration platform is gaining a lot of attention as a productivity booster. Trello organizes the projects you’re working on into boards, visualizing who is doing what, when and where there’s still progress waiting to be made. Its strength is in simplifying project planning and execution, making it easier for everyone to follow and contribute.
The G Suite Marketplace (formerly Google Apps Marketplace), launched in 2010,[68][69] is an online store with business-oriented cloud applications that augment G Suite functionality. The Marketplace lets administrators browse for, purchase, and deploy integrated cloud applications.[70] It comprises the Business Tools, Productivity, Education, Communication, and Utilities categories.[71]
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In terms of user interfaces, the Google apps feel less cluttered than those bundled with Microsoft Office, simply because they are not as feature packed. For example, I personally much prefer working in Google Docs to the desktop version of Word, because there’s no load time whatsoever and only a few menu options to be distracted by. My Google document is always saved to the cloud and I can pick up where I left off on it at any point, on any device.

Shopventory is an easy-to-use and advanced inventory management system for small- to medium-size businesses. You can see profit margins, compare multiple locations, and spot sales trends. For example, Shopventory can identify the items that aren’t selling well, so you know what you should discount — and not restock. It can also help you pinpoint when or where theft might be happening. Keep in mind that payments and point-of-sale software is supported but must be secured separately. Currently Shopventory offers payment processing support for Square, PayPal Here, Shopify, Clover, and Vend. Users love that the app helps them stay up to speed, even when they’re not in the office.


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A mobile app has access to built-in features of devices and this helps to enhance the customer experience. Let’s take push notifications, for example. These can be sent at any time and users don't have to be in the app or using their devices to receive them. They can show the latest sports scores, download coupons or let a user know about an event, such as a flash sale.
The best benefits administration tools give your human resources team, as well as your employees, the ability to research, record, and update benefits data. With Zenefits on iOS and Android, you'll be able to access an entire set of traditional benefits data, as well as access termination management, stock options modules, and compliance information.
On June 9, 2009, Google launched Google Apps Sync for Microsoft Outlook, a plugin that allows customers to synchronize their email, calendar, and contacts data between Outlook and Google Apps.[12] Less than a month later, on July 7, 2009, Google announced that the services included in Google Apps—Gmail, Google Calendar, Google Docs, and Google Talk—were out of beta.[13]
Businesses of all sizes and functions use Google Apps for Business to take advantage of Gmail storage, mobile email access and security. Companies can customize Google Apps to fit their business concerns and tailor the interface to their own look and feel. Administrators can connect Google Apps to their existing user directory and authentication system. Plus, if the business wants to continue using its current email service, Google Apps can run alongside it or administrators can rout mail from the existing solution to Google Apps for Business.
With Deputy, you can build an employee schedule in seconds, track your team’s hours and manage your labour costs in real time. The app also allows managers to message employees, employees to chat with coworkers in real time or leave messaging threads to be read and commented on later, where they can request time off or trade shifts. Geolocation ensures employees are where they need to be when they need to be there. It’s also convenient for employees, since it gives them better access to schedules, shift trades, shift covers, time off requests and availability.

Conversely, if you create a working environment where your organisation only uses browser-based applications that save documents to the cloud, then your data is arguably more secure (so long as you have backup procedures in place) and your team are more likely to make fuller use of collaboration features. You could argue that the Google apps — due to their cloud-only nature — are likelier to nudge people in this direction.


Mobile presence is the need of the hour. Any business that’s developing a business presence has a fundamental question: Should we develop a web app or mobile app? To clarify the differences, a web app is simply a website that took a mobile-first approach and is designed to be viewed and used on a smartphone. Mobile apps, on the other hand, need to be downloaded and installed via an app store and those gain and use access to your system resources. Web apps function like mobile apps, but from the comfort of the phone’s browser.
Currently, over the 3.5 million people are using Wave for accounting, invoicing, payroll and more. It’s free, quick and easy to set up which means you can do unlimited invoicing and accounting. Wave is much better when compared with its close competitors as it offers free bills tracks, unlimited estimates, accounting-approved reporting, balance sheet, and profit & loss.

One of the biggest benefits of having a mobile app is that all the information you’d like to provide to your customers – including special sales and promotions – is right at their fingertips. Through push notifications you’re getting even closer to a direct interaction, and can easily remind customers about your products and services whenever it makes sense.
It is always tough to decide whether your business needs a Mobile App Development or a Mobile Website Development. Both of these are completely different from each other when it comes to target audience. A mobile website is just a mobile version of your business website, where anyone can browse your business information, on the other hand a mobile app can be helpful to increase your product visibility as well as sales.
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