Named a leader by Forrester, Hootsuite is a very popular social media management tool for organizations. The mobile app is free for up to three social media accounts, and it allows you to schedule posts to some of the most popular platforms, including Twitter, Facebook, LinkedIn and Instagram. It gets 4.1 stars on Google Play and 4.5 stars on the App Store.
MailChimp is a productivity app that help you to easily manage and build email lists using automated processes.  You can use MailChimp to build email and newsletter templates that save time when setting up marketing campaigns. Additionally, the built-in analytics and performance reports help you to optimize your campaigns and send customers email messages that are relevant to their specific interests.
Another storage and file sharing option, Google Drive, lets you keep all files related to your business in one place that you can access from your laptop, tablet or phone. You can also set sharing permissions to allow people to view, comment or edit documents and you can view files offline. Documents are accessible from any device, and business owners love that they can collaborate safely with clients anywhere.
This rise in mobile-phone usage means that smartphone apps have become a key marketing tool for companies of all sizes, including small businesses. Mobile apps increase engagement with customers. They boost repeat visits, and permit a wide variety of online transactions, including the deployment of loyalty cards, push promotions, and ecommerce transactions.  Apps deliver coupons and send announcements that build your sales with customers. Apps also accelerate contact with your company, which enhances relationships with customers in a world where speedy responses are prized by buyers. Smartphone icons even help build brands by providing a visual design that customers recognize.

Trello is an easy-to-use project management app that tracks your team’s workflow. Each card you create on a Trello board represents an assignment or task. You can add members, comments, attachments, checklists, due dates, and labels and stickers to make the cards as descriptive as possible. Whenever you change a card, Trello notifies each member via email and on mobile devices.
Mobile apps have various features for various industries. E.g. you are into service industry like online food retail, healthcare, salon, spa, laundry etc. A mobile app can be helpful for your target customers to book an appointment. Then you can use push notifications or messages to update them about their appointment. Mobile payment is one of the most popular online payment option now-a-days. Small businesses can integrate payment option in their mobile app and can collect direct payments through credit cards, debit cards, online payment or payment through any third party. Mobile payments are user friendly, secure and very fast.
Use your in-app community to offer contextual and customized content to your users, sharing tips and tricks, and giving them a platform to network with each other – that will further complement their experience in your app, boosting its retention rates. Remember a perfect Mobile Application for your Business can change fortunes. If you are able to manage your app & engage your audience, your app can be a successful bet for your business growth.
Stream is a video service which allows people in your organization can upload, view, and share videos securely (for example recordings of classes, meetings, presentations, training sessions, or other videos that aid your team's collaboration). Microsoft Stream also makes it easy to share comments on a video, tag timecodes in comments and descriptions to refer to specific points in a video and discuss with colleagues. It also automatically transcribes video content using speech recognition software, making videos more ‘searchable’ using text queries.
Even if you’ve tamed your own to-do lists, many businesses need an in-depth system to help them keep their customers straight. Customer relationship management apps, or CRMs, help you keep track of everything related to your customers — contact information, past and pending purchases, and anything else it’s essential to know about a client. Here are a few solid bets:
You can use PicMonkey, a photo editing app, for things like designing cards, working on website images or quickly cropping photos for social media imagery (Pinterest, Instagram, etc). The tools are intuitive and simple to use, so you don’t need a graphic design background to edit photos. Users say the app’s features make it really simple to edit a picture quickly and make it look professional, and they get amazing results.
Being a small business owner of several clothing boutiques for two decades, I was looking to do all of the above. I did a lot of research into how to accomplish those goals. Increasing sales and building a loyal client base were the most important in my search for a solution. It was then that I discovered that businesses with a loyalty program generally do more than 20% more in sales than businesses without one. That was it -- loyalty!
Why do I need it? The Thrive Small Business App tracks your business' performance in real time. Through the app's user-friendly interface you can access current sales, profitability and social media data. Gain an understanding of the significant events and developments affecting your business and sales so you can make informed decisions about its direction and future.
Why do I need it? This app helps you harness your creative power if you need to assume the role of graphic designer. Canva is an Australian design and photo editing app specialising in social media posts and banners, blog posts, thankyou cards, invitations, posters, flyers, business cards, logos and more. With hundreds of design templates to choose from, you can use your own photos or shop from a library of over one million images. Add a professional touch to your business without paying a premium price.
Why do I need it? Another time-saving app to stay organised, Deputy offers a fast and easy way to create rosters for your employees. You can schedule shifts, make group announcements, integrate rosters with other software like QuickBooks and notify staff when they're working via email, SMS and push notifications. An automatic feature reminds employees of their shift on the morning they're due to work, ensuring you and your team are always on the same page.
With the TSheets app, you can track your employees’ hours, see who’s currently working, and manage employees from any mobile device. It also features an easy way to approve paid time off, vacations, and timesheets. TSheets comes with a variety of features to help make business finances easier, like automatic overtime alerts and multilocation management. Approved timesheets easily integrate with QuickBooks to make your business accounting a breeze. For Square sellers, TSheets integrates easily with your Square POS system too, so employees can clock in and out right on your Square Stand by entering their unique four-digit passcode. Small business owners like the simplicity and adaptability of the app, and the fact that it syncs with their online accounts.
ProofHub is an all-in-one project management app for iOS and Android that provides a variety of tools for effective task management and time tracking, access to Gantt charts, discussions, reports, file sharing, calendars, notes, proofing and feedback. Additionally, there are functions that connect all your work across different apps with access to chat and business customization with your own logo and domain name.
Websites cannot be customized. The information, offers and features everything is same for all the users. On the other hand, mobile apps are highly customizable and provide much better user experience. Functionalities like location tracking, customized information sharing ensures more user engagement. Push notifications are paying a major role in conversion. Discounts, offers or even special offers related information can lead a user to purchase a product. Nowadays, the moment someone downloads the app, a very high level of user engagement activities started. The best example can be of Uber. Businesses can communicate more effectively as well as they can make a customer feel special with exclusive offers.

Among time tracking tools, none are better than TSheets. With its mobile apps, users can clock in or out and track time, even without cell coverage. Managers can clock team members individually or all at once. Admins can see who's on the clock and where they're working. They can also create, edit, and publish scheduled jobs or shifts, as well as automate timesheet alerts, track paid time off, sick days, and holidays.


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ShipStation is a huge time-saver when it comes to your shipping needs. The app features batch label creation and connects to top shipping carriers. The web-based system is hosted in the cloud, and it allows you to process orders, print shipping labels, track shipments, process fulfillment orders, and even get order alerts on your Apple Watch. Small business owners call ShipStation a fast, easy-to-use solution.
Today’s generation of mobility is extremely obsessed with speed and quick customer service. Businesses are giving a lot of importance to the speed of their app as well as design. Businesses are now focusing on developing functionalities which can run in offline mode also. Facebook recently updated their iOS app, which allows users to create posts without the internet. They are working on updating this with android also. Telecom companies provide in app 24*7 customer support. Users can connect with the support team instantly through the app. Uber also provides all the information related to the ride as well as past rides with a go. Users expect this type of service. In the case of a website, these functionalities are far from expectation. Handiness is the best part of an app. Update information can appear on the screen.
Billing itself as “the ultimate timer,” Toggl is a team-based timekeeper you can use to record billable hours, export timesheets, and more. It works on mobile as well as desktop—and syncs with your workflow management apps like Trello and Asana. It’s also free for any number of accounts and projects, offers sub-grouping of team members and assignments, and more.
With Deputy, you can build an employee schedule in seconds, track your team’s hours and manage your labour costs in real time. The app also allows managers to message employees, employees to chat with coworkers in real time or leave messaging threads to be read and commented on later, where they can request time off or trade shifts. Geolocation ensures employees are where they need to be when they need to be there. It’s also convenient for employees, since it gives them better access to schedules, shift trades, shift covers, time off requests and availability.
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